Hi, I’m Missy.
I use data analysis, empathy, and design thinking to build healthcare products that make a powerful impact on people’s lives.
Ideas with Heart
Driven by Data, Focused on Results
Measurement and research is the foundation of everything I do. By choosing the right quantitative and qualitative methods to inform the design strategy, I work with my team to craft a targeted approach with verifiable results:
205% Increase to CTR in high-revenue area
169% Increase in Daily Average Page Views
30% Reduction in Support Ticket Volume
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Jefferson Health AI Experience Enhancement
Maximizing the impact of AI in healthcare: Learn how we drove a 169% increase in daily average page views.
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Atlantic Health Digital Transformation
A new patient-centric experience strategy: Find out why Atlantic Health quoted our user testing results in their promotion.
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Amwell Telemedicine Provider Dashboard
A provider-focused platform built for ease: Learn how we consolidated the functionality of four tools into one.
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Optum for Business Experience
A B2B experience supporting lead generation: See how our innovative approach to complex navigation inspired the B2C experience, as well.
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18 Years in Design
Product, Marketing, & More
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8 Years in Management
Cross-functional Product Teams
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7 Years in Health Tech
Patients, Providers, and Payers
Thought Leadership
UX Healthcare London
April 2024
The Goldilocks Zone of Digital Health: Getting Both Security and Accessibility “Just Right”
Hear from past colleagues:
"Missy Roode is a fabulous, authentic product and design leader with whom I've been lucky to work with over the years. She is a huge asset to every team she joins."
Omar Javier Lyles, User Experience Design Executive
"Missy's passion and energy for healthcare and improving patient outcomes is palpable and infectious. She's excited by the possibilities and she pushes for the right decisions, based on research and the depth of knowledge she brings to the work."
Michelle Berryman, FIDSA, Executive Creative Director
Get in Touch!
Reach out if you’re interested in a consultation, mentorship, or collaboration.
